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The Nike Air Max BW (for Big Window) is an undisputed running icon of the 90s, famous for its enlarged visible Air unit in the heel. It combines optimal comfort with a bold retro style thanks to its aerodynamic lines and protective padded collar.
Its robust upper combines breathable mesh and leather with neat overlays for exemplary everyday durability. Featuring a waffle rubber outsole, it ensures reliable grip and stands out as a timeless classic of streetwear culture.
Key features
Brand
Nike
Model
Air Max BW
Product type
Sneakers / Retro running shoes
Upper material
Mesh, leather and synthetic / suede overlays
Cushioning
Enlarged visible Air-Sole unit (Big Window) in the heel
Outsole
Waffle pattern rubber
Collar
Padded and high-cut
Sizing advice
Take your usual size (size up if between two sizes)
Highlights
The "Big Window": A larger Air unit and an enlarged cushioning window in the heel compared to the Air Max 90.
Aggressive lines: An aerodynamic design with a contrasting line (the strip) that goes all around the shoe.
Imposing Swoosh: A textured and very wide Nike swoosh on the sides that integrates into the back panel.
Layered materials: A robust upper typically combining breathable mesh, leather, and suede or synthetic overlays.
Padded collar: A high and thick ankle for optimal support and maximum everyday comfort.
Waffle sole: A rubber outsole with a waffle pattern for historic grip.
Size and fit
Size guide:
Take your usual size; if you are between two sizes, choose the larger size.
Frequently asked questions
What does "BW" stand for in Nike Air Max BW?
The acronym "BW" stands for "Big Window," referring to the larger and enlarged visible Air unit integrated into the heel.
What materials make up the upper of this shoe?
The upper features a layered construction of breathable mesh, leather, and suede or synthetic overlays.
What type of grip does the outsole offer?
It is equipped with a rubber outsole with a waffle pattern, ensuring optimal grip.
What size should I choose for the Nike Air Max BW?
It is recommended to take your usual size, or size up if you are between two sizes.
