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The Nike Air Max BW (for Big Window) is a 90s running icon, famous for its enlarged visible air bubble in the heel. Recognizable by its aggressive lines, its mesh and leather overlay upper, and its imposing padded collar, it combines optimal comfort with a very distinct retro style.
A true classic of streetwear culture, it offers exceptional support and durable grip thanks to its waffle rubber outsole.
Key Features
Brand
Nike
Model
Air Max BW
Product Type
Sneakers / Sports Shoes
Upper Material
Mesh, leather and synthetic/suede overlays
Cushioning
Visible Nike Air Big Window unit in the heel
Outsole
Waffle rubber pattern
Closure
Laces
Collar
Padded
Highlights
The "Big Window": A larger air bubble and an enlarged cushioning window in the heel compared to the Air Max 90.
Aggressive lines: An aerodynamic design with a contrasting line (the strip) that goes all around the shoe.
Imposing Swoosh: A textured and very wide Nike swoosh on the sides that integrates into the back panel.
Overlapping materials: A robust upper usually combining breathable mesh, leather, and suede or synthetic overlays.
Padded collar: A high and thick ankle for optimal support and maximum everyday comfort.
Waffle sole: A rubber outsole with a waffle pattern for historical grip.
Size and fit
Size guide:
Take your usual size; if in doubt between two sizes, choose the larger size.
Frequently Asked Questions
What does "BW" in the model name stand for?
The acronym BW stands for "Big Window", referring to the enlarged visible air bubble integrated into the heel of the shoe.
How does the Nike Air Max BW fit?
It is recommended to choose your usual size. If you are between two sizes, take the larger size.
What materials make up the upper of this shoe?
The robust upper combines breathable mesh, leather, and suede or synthetic overlays.
What type of sole does this model have?
The shoe features a rubber outsole with a waffle pattern for optimal grip.
