{"product_id":"new-balance-740-sneakers-iconiques-22","title":"New Balance 740 – Iconic Sneakers","description":"\u003cp style=\"margin:1em 0\"\u003eDesigned for neutral and pronating runners seeking stability and comfort, these New Balance 740 sneakers combine lightness and everyday versatility. ABZORB technology, positioned in the heel and forefoot, ensures optimal shock absorption with every impact.\u003c\/p\u003e\u003cp style=\"margin:1em 0\"\u003eThe SBS system, the result of three years of research, provides durable cushioning while offering superior compression resistance. Its structure ensures a perfect balance between athletic performance and walking comfort.\u003c\/p\u003e\n\u003ctable class=\"pu-table\" style=\"width:100%;border-collapse:separate;border-spacing:0;border:0;box-shadow:none;outline:none;background:none;table-layout:fixed;margin:0 0 1em\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd style=\"border:0;background:rgba(128,128,128,0.08);background:color-mix(in srgb,currentColor 6%,transparent);border-radius:10px;padding:12px 16px\"\u003e\n\n\u003ch3 style=\"margin:0 0 0.5em;font-size:1.25em\"\u003eKey Features\u003c\/h3\u003e\n\n\u003ctable class=\"pu-table\" style=\"width:100%;border-collapse:separate;border-spacing:0;border:0;box-shadow:none;outline:none;background:none;table-layout:fixed;margin:0 0 1em\"\u003e\u003ctbody\u003e\n\n\u003ctr\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0.75em 0.4em 0;opacity:0.65;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eBrand\u003c\/td\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eNew Balance\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0.75em 0.4em 0;opacity:0.65;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eModel\u003c\/td\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003e740\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0.75em 0.4em 0;opacity:0.65;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eProduct type\u003c\/td\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eSneakers\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0.75em 0.4em 0;opacity:0.65;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eFoot strike type\u003c\/td\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eNeutral \/ Pronating\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0.75em 0.4em 0;opacity:0.65;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eCushioning technology\u003c\/td\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0;vertical-align:top;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003eABZORB \/ SBS\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0.75em 0.4em 0;opacity:0.65;vertical-align:top\"\u003eWeight\u003c\/td\u003e\n\n\u003ctd style=\"border:0;padding:0.4em 0;vertical-align:top\"\u003e500 g\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\n\n\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ctable class=\"pu-table\" style=\"width:100%;border-collapse:separate;border-spacing:0;border:0;box-shadow:none;outline:none;background:none;table-layout:fixed;margin:0 0 1em\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd style=\"border:0;background:rgba(128,128,128,0.08);background:color-mix(in srgb,currentColor 6%,transparent);border-radius:10px;padding:12px 16px\"\u003e\n\n\u003ch3 style=\"margin:0 0 0.5em;font-size:1.25em\"\u003eSize and fit\u003c\/h3\u003e\n\n\u003cp style=\"margin:1em 0\"\u003eTake your usual size. If you are between two sizes, take the larger size.\u003c\/p\u003e\n\n\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ctable class=\"pu-table\" style=\"width:100%;border-collapse:separate;border-spacing:0;border:0;box-shadow:none;outline:none;background:none;table-layout:fixed;margin:0 0 1em\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd style=\"border:0;background:rgba(128,128,128,0.08);background:color-mix(in srgb,currentColor 6%,transparent);border-radius:10px;padding:12px 16px\"\u003e\n\n\u003ch3 style=\"margin:0 0 0.5em;font-size:1.25em\"\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n\u003cstyle\u003e.pu-faq[open]\u003esummary .pu-faq-c{transform:rotate(180deg)}\u003c\/style\u003e\n\u003ctable class=\"pu-table\" style=\"width:100%;border-collapse:separate;border-spacing:0;border:0;box-shadow:none;outline:none;background:none;table-layout:fixed;margin:0 0 1em\"\u003e\u003ctbody\u003e\n\n\u003ctr\u003e\u003ctd style=\"border:0;padding:0;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003e\u003cdetails class=\"pu-faq\" style=\"padding:0.45em 0\"\u003e\u003csummary style=\"cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:10px;list-style:none\"\u003e\u003cstrong\u003eWhat type of runner is the New Balance 740 for?\u003c\/strong\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" width=\"18\" height=\"18\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"pu-faq-c\" style=\"width:1em;height:1em;flex:none;opacity:0.6;transition:transform 0.15s\" aria-hidden=\"true\"\u003e\u003cpath d=\"M6 9l6 6l6 -6\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/summary\u003e\u003cp style=\"margin:0.4em 0 0\"\u003eThis model is particularly suitable for neutral and pronating runners looking for a combination of cushioning and stability.\u003c\/p\u003e\u003c\/details\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"border:0;padding:0;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003e\u003cdetails class=\"pu-faq\" style=\"padding:0.45em 0\"\u003e\u003csummary style=\"cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:10px;list-style:none\"\u003e\u003cstrong\u003eWhat cushioning technologies are integrated?\u003c\/strong\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" width=\"18\" height=\"18\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"pu-faq-c\" style=\"width:1em;height:1em;flex:none;opacity:0.6;transition:transform 0.15s\" aria-hidden=\"true\"\u003e\u003cpath d=\"M6 9l6 6l6 -6\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/summary\u003e\u003cp style=\"margin:0.4em 0 0\"\u003eThe shoe incorporates the ABZORB system in the heel and forefoot for impact absorption, as well as SBS technology for increased compression resistance.\u003c\/p\u003e\u003c\/details\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"border:0;padding:0;border-bottom:1px solid rgba(128,128,128,0.16);border-bottom:1px solid color-mix(in srgb,currentColor 12%,transparent)\"\u003e\u003cdetails class=\"pu-faq\" style=\"padding:0.45em 0\"\u003e\u003csummary style=\"cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:10px;list-style:none\"\u003e\u003cstrong\u003eHow do I choose the right size?\u003c\/strong\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" width=\"18\" height=\"18\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"pu-faq-c\" style=\"width:1em;height:1em;flex:none;opacity:0.6;transition:transform 0.15s\" aria-hidden=\"true\"\u003e\u003cpath d=\"M6 9l6 6l6 -6\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/summary\u003e\u003cp style=\"margin:0.4em 0 0\"\u003eIt is recommended to choose your usual size. For those between two sizes, it is advisable to take the larger size.\u003c\/p\u003e\u003c\/details\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"border:0;padding:0\"\u003e\u003cdetails class=\"pu-faq\" style=\"padding:0.45em 0\"\u003e\u003csummary style=\"cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:10px;list-style:none\"\u003e\u003cstrong\u003eWhat are the options in case of a size or item issue?\u003c\/strong\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" width=\"18\" height=\"18\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"pu-faq-c\" style=\"width:1em;height:1em;flex:none;opacity:0.6;transition:transform 0.15s\" aria-hidden=\"true\"\u003e\u003cpath d=\"M6 9l6 6l6 -6\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/summary\u003e\u003cp style=\"margin:0.4em 0 0\"\u003eItems can be returned for an exchange or a refund.\u003c\/p\u003e\u003c\/details\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\n\n\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e","brand":"MAISON 2 SNEAKERS","offers":[{"title":"36","offer_id":57222765674822,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"37","offer_id":57222765707590,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"38","offer_id":57222765740358,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"39","offer_id":57222765773126,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"40","offer_id":57222765805894,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"41","offer_id":57222765838662,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"42","offer_id":57222765871430,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"43","offer_id":57222765904198,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"44","offer_id":57222765936966,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true},{"title":"45","offer_id":57222765969734,"sku":null,"price":79.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1020\/0789\/8438\/files\/IMG_2462_1c76ab68-9535-4458-83ba-fb63906addbd.jpg?v=1788078282","url":"https:\/\/maison2sneakers.com\/en\/products\/new-balance-740-sneakers-iconiques-22","provider":"MAISON 2 SNEAKERS","version":"1.0","type":"link"}